Tulum is a popular tourist destination located on the eastern coast of Mexico, on the Yucatán Peninsula. It is renowned for its beautiful beach with crystal-clear waters and its impressive landscape of Maya ruins, perched on a cliff overlooking the Caribbean Sea. These ruins are known as "Tulum" and were once used as an ancient trade port and fortress.
In addition to the ruins, Tulum offers a wide range of activities for visitors, such as diving and snorkeling in nearby cenotes and reefs, jungle exploration, visits to theme parks, and the opportunity to relax on its white sandy beaches. The city of Tulum itself has seen a surge in the restaurant, shop, and luxury accommodation scene, making it an attractive destination for tourists seeking a relaxing and culturally rich experience in the Riviera Maya.